Manage Sales and Service Delivery
Introduction
Retailing is constantly changing as competition and the demand for better service increases. Unless price is their only motivation to buy, customers generally look for a certain level of service that matches their expectations of the store. Not meeting this service requirement could damage the store's profitability.To avoid this, the retail manager needs to know the customer's view of their store, and if necessary, change the current policies and procedures to meet these expectations.
In addition to matching customer expectations, the ability to:
- Interpret current sales
- Monitor activities on the sales floor
- Delegate responsibility
